Dongfeng incorporated company relevant representative director revealed recently, in 2009, that company will duct into two styles of strategic products and sped implementation Dongfeng, day to produce "double brand" the light company used a car strategy.
Dongfeng share vice president, Lu Feng, says that April, 2009 and August, the east breeze share will respectively duct into a day to produce medium the upscale light card product F91 As and European type light passenger car product A08, plan that year to complete 8000: production & sales respectively and 3000;In the meantime, pass ability construction, promote a productivity, raise to 25,000 and 14,000 production & sales levels further till 2012, the market share attains 49% and 21% and makes the east breeze, day produced two brands of light company to attain profession to lead level with the car whole series product quality.
1-11 months, the east breeze share light car sale together compares to increase 14.2% and increase is more one high than profession 6.8 percentage points;The passenger car bedrock sells 23,000 and together compares to increase 18.6%, the market share breaks 30% and jumps to occupy the profession first;The overseas export is more than 12,000 and together compare to increase about 85%.Up to currently, the east breeze share has already completed 122,000 light cars of whole yearseses in advance sale target, and Zheng Zhou Ri’s production & sales sells a car 45,000, the whole yearses whole car sale has already hoped to pound at 170,000 and carry out negative certainly float red.